The British Academy of Professional Development 

Virtual/Online

Social Engineering for Business Transformation

Virtual/Online

A high-impact course designed by The British Academy of Professional Development is for executives, change leaders, and business strategists committed to driving meaningful transformation.

A Programme by The British Academy of Professional Development

Duration: 5 days (Mon-Thu 09:00-14:00, Fri 09:00-12:00)

Location: Virtual/Online

Investment: £2,600

9th-13th February 2026

In this course, you’ll explore how social engineering — the art of understanding and ethically influencing human behavior — can be used to support organisational change and innovation. This isn’t about manipulation; it’s about deeply understanding people: their motivations, biases, fears, and aspirations — and aligning those with your transformation goals.

With psychological insight, strategic influence, and behavioural science at the core, this course offers a practical toolkit for shaping culture, overcoming resistance, and building momentum that lasts.

COURSE HIGHLIGHTS

  • Master the principles of social engineering for ethical transformation

  • Leverage psychological strategies to influence behaviour and shift mindsets

  • Align culture with transformation goals and reduce resistance

  • Build coalitions and networks to drive collaboration and change

  • Apply advanced communication and influence techniques in real time

  • Navigate ethical boundaries with transparency and integrity

OBJECTIVES

By the end of this course, you will be able to:

  • Comprehend the foundations of social engineering in a business context

  • Use behavioural science to influence stakeholder behaviour and buy-in

  • Apply communication tools that foster clarity, trust, and vision

  • Create strategies to overcome resistance and build alignment

  • Design an organisational culture that supports continuous change

  • Lead ethical transformation efforts with accountability and integrity

TRAINING METHODOLOGY

This course blends high-engagement learning formats, including:

  • Workshops – Learn and practise real-world influence techniques

  • Case Studies – Study successful transformations powered by social strategy

  • Interactive Exercises – Apply social engineering tools to your own workplace scenarios

  • Group Discussions – Share insight and crowdsource best practices

  • Personal Reflection – Identify how your leadership style can evolve to better lead change

    • Understanding Resilient Leadership – Overview of resilient leadership principles and their significance.

    • The Impact of Uncertainty on Leadership – Exploring how uncertainty influences decision-making and team dynamics.


  • - Mastering proven psychological principles that drive sustainable behaviour change


    - Understanding the psychology of persuasion and ethical influence in professional contexts


    - Learning to identify and work with different behavioural styles and personality types


    - Exploring social psychology and how group dynamics influence individual behaviour


    - Understanding the role of emotions, logic, and social proof in decision-making processes


    - Developing skills to read non-verbal communication and psychological cues in business interactions


  • - Applying behavioural psychology to design effective organisational change initiatives


    - Understanding resistance patterns and the psychological reasons behind them


    - Creating communication strategies that resonate with different psychological profiles


    - Designing incentive systems and feedback mechanisms that reinforce desired behaviours


    - Building trust and psychological safety as foundations for successful transformation


    - Developing stakeholder engagement strategies based on psychological insights and motivational drivers


  • - Mastering advanced persuasion techniques including storytelling, framing, and social influence


    - Understanding how to create psychological momentum and build commitment to change


    - Learning to design environments and systems that naturally encourage desired behaviours


    - Exploring the psychology of leadership and how to inspire others through authentic influence


    - Building coalition strategies that leverage social psychology and group influence dynamics


    - Creating measurement frameworks that track behavioural change and psychological engagement


  • - Understanding how to embed new behaviours into organisational culture through psychological design


    - Creating sustainable change by aligning transformation initiatives with human psychological needs


    - Building resilience and adaptability into change programmes through behavioural insights


    - Developing leadership capabilities that leverage psychological intelligence for ongoing success


    - Understanding the psychology of habit formation and how to create lasting behavioural change


    - Creating personal mastery plans for ongoing application of psychological influence in business transformation


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